Growth & Marketing

7 Tips for Increasing Online Orders at Your Restaurant

Online ordering is a key revenue stream for the modern restaurant. Tech can help you optimize it.

How to Add Online Ordering to a Restaurant Website

Curious about how to add online ordering to a restaurant website? You’re in luck — here’s a helpful guide to streamline the process and increase revenue.

How Restaurants Can Use LinkedIn to Their Advantage

In this digital age, it's important to be familiar with the tools available to you to help your restaurant stand out. We give several tips for using LinkedIn to promote your business, hire qualified staff, and network with others in the industry.

6 Instagram Post Ideas to Promote Your Restaurant

We break down six ideas to fuel your Instagram marketing strategy.

How to Create a Successful Event Series at Your Restaurant

Restaurant events can boost revenue on slower nights, build customer loyalty, attract new guests, and increase brand awareness. We break down how to make sure your event planning efforts are a success.

How to Use Demographic Data to Pick a Location for Your Restaurant

Your restaurant will live and die by the quality of the location you select. Here's how to use data about your area and your potential customers to make the right decision.

How to Step Up Your Marketing Strategy with Customer Birthday Promotions

Birthday email promotions are an important part of restaurants’ marketing strategy. We break down how to make your campaigns more effective.

How to Launch a Successful Event Series at Your Restaurant

A successful event series can be a huge boon to your bottom line. Here's how to conceive, advertise, and support one at your restaurant.

How to Launch a Customer Membership or Subscription Service at Your Restaurant

A growing number of restaurants are creating subscription-based offerings that lock in customers. Here's how to start your own membership program.

How to Use Text Message Marketing to Boost Restaurant Profits

We dive into the basics of SMS marketing for restaurants, along with best practices to get the most out of every texting campaign.

How This Restaurant’s Membership Club Drives Repeat Business

El Lopo owner Daniel Azarkman share insights into his restaurant's "take-care-of-me" membership club.

Dos and Don’ts of Working with Social Media Influencers to Promote Your Restaurant

We share advice from social media influencers on how to navigate relationships with food influencers and maximize your profits.