The basics:

Founded in Chicago by first- and second-generation immigrants from Nigeria, OjaExpress is designed to improve access to international ingredients amongst diasporas across the United States. The platform functions as a marketplace where third-party specialty food sellers can find customers, and customers can find hard-to-get global items.

From the BOH Tip Jar:

OjaExpress only partners with local, independent stores, and sets order minimums to ensure those vendors' margins are protected.

In their words:

We want to give people easier access to the foods that bring a delicious piece of their culture to their home – and support the overlooked grocers that are indispensable resources for many ethnic communities. Among our mission is helping immigrants and ethnic communities recreate memories of home – BRINGING HOME TO YOUR HOME.