The Best of Online Ordering & Delivery Technology for Restaurants

by Back of House Staff

Updated August 7th, 2023

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For the vast majority of people, gone are the days of keeping a book of paper menus on hand for nights when they want to order in. With the rise of technology and the ubiquitous nature of mobile apps, ordering food–and arranging for its swift delivery–has never been easier. This has been beneficial for consumers, of course, but also for restaurants.

Smartphones have effectively become modern-day food courts that provide restaurants with the opportunity to market to new customers. But not all apps are created equal; there are a variety that your restaurant can choose from and depending on both your business goals and type of cuisine, you might find some apps to be more useful than others. Our experts have identified a variety of different order and delivery options for you to explore below.

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UberEats

Uber-Eats-Logo

UberEats was launched by renowned ride share app, Uber, in 2014. Today, UberEats is a staple for mobile ordering and food delivery in over 6,000 cities worldwide, which means listing on their app provides restaurants with a wide variety of hungry customers.

Visit UberEats Website

Who it's best for

Restaurants who want to tap into a large global network of users

Things to consider

UberEats has higher commission fees than some of their competitors (30% for the premium tier) but one of the largest user networks.

Where it excels

They have some good name recognition with customers, and often run deals on the app to encourage more people to spend money at the restaurants that list with their service. They also have a sustainability initiative; partnering with a like minded delivery service is key for some brands to maintain integrity with their own initiatives in the eyes of their customers.

UberEats was launched by renowned ride share app, Uber, in 2014. Today, UberEats is a staple for mobile ordering and food delivery in over 6,000 cities worldwide, which means listing on their app provides restaurants with a wide variety of hungry customers.

Feature overview

  • Tap into a wider audience with the ability to access loyal Uber One members

  • Access in-app marketing tools and purchase ads, although premium plan members receive an ads credit matching

  • Enjoy a period of minimum order protection under the premium plan 

  • Manage your customer Delivery Fee

Support

Get answers to your UberEats merchant support questions by visiting the Merchants & Restaurants Help Center or by contacting Customer Support teams across the globe.

Pricing

As with all of these merchants, be sure to read the fine print when it comes to the pricing terms.

Tier

Details

Pricing

Custom

Use your own delivery staff to stay in control of the experience and save on delivery fees.

15% delivery fee
6% pickup fee

Lite

Gain more discoverability in the UberEats app when customers search for your establishment.

15% delivery fee
6% pickup fee

Plus

Get discovered by new customers, especially for Uber One members ($0 Delivery Fee and discounts) ordering from you.

25% delivery fee
6% pickup fee

Premium

For the first 6 months, pay 0% fees for each month that you don't get at least 20 orders and receive matching of ads spending up to $100 per month.

30% delivery fee
6% pickup fee

 

 

DoorDash

DoorDash
Since launching in 2013, DoorDash has completed over 900 million orders and is the leader in the US market for food delivery, surpassing incumbent Grubhub and global leader UberEats. If you’re in the US market, DoorDash is a great place to list your restaurant.
Visit DoorDash Website

Who it's best for

Great for both small and larger businesses

Things to consider

DoorDash’s commission fees are on par with UberEats but they do offer a 30-day free trial for their Plus and Premium tiers, giving your restaurant a chance to see if there’s enough value in it to make the investment. There is a good amount of fine print in their pricing, so be sure to read closely.

Where it excels

Has the largest overall market share of all delivery apps, and provides customers with access to grocery, convenience, and liquor stores as well.

Feature overview

  • Access Storefront, customizable and commission-free online ordering though your website, social media, Google Search and Maps. 

  • Use On-Demand Delivery to offer delivery from your own app or site by tapping into DoorDash’s network of Dashers. 

  • Streamline on-site operations with Bbot, DoorDash’s in-store digital ordering and payment solution

Support

Access 24/7 support through chat, phone, and email as well as a personal support contact for any issues that arise.

Tier

Details

Pricing

Basic

Offer delivery and pickup to customers in a specific geographic location. Users absorb the cost, paying a higher delivery fee.

$0 for 7 days, then 15% commission per delivery order

Plus

Reach customers in a wider radius and increase your sales by accessing DashPass customers, who pay no delivery fees and reduced service fees.

$0 for 30 days, then 25% commission per delivery order

Premier

Stand out to new customers in a wider delivery range. With the "growth guarantee" you will refund your commission costs if you don't process at least 20 orders per month.

$0 for 30 days, then 30% commission per delivery order

 

Sociavore

Sociavore
Sociavore is a commerce platform for restaurants to deliver their own brand online, created by a husband and wife team who have first-hand experience with the restaurant industry. Restaurants across the board now use Sociavore, from smaller, family-run restaurants to those helmed by Michelin-Star chefs and James Beard winners.
Visit Sociavore Website

Who it's best for

Those who want to build out their own brand online as well as handle ordering and delivery from one single platform.

Things to consider

Some restaurants may not want all of the features included in Sociavore’s package, especially if they aren’t also building a website.

Where it excels

No commission fees!

Feature overview

  • Visually represent your brand with an ordering system that has endless design customizations

  • Maintain a direct relationship with customers and retain ownership of your guest data to drive more traffic to your online ordering

  • Send orders directly to your POS (Square + others) or Cloud Printer

  • Create your delivery zones with minimum order requirements and access North America's largest network of on-demand delivery drivers

  • Set delivery fees, free delivery thresholds, and custom delivery schedules

  • Enjoy built-inGoogle food ordering and control of your kitchen with order pacing

Support

The Sociavore Help Center features useful tips and advice, however,should you need additional help, all plans come with a messaging service within the dashboard, which connects you directly to the Sociavore team.

Pricing

Simplified, commission-free online ordering and delivery with flat-rate fees. All Sociavore plans are month to month unless you sign up for an annual plan and you can cancel at any time. There are no contracts, and you can sign up for a 14-day trial without putting a credit card down.

For $49 per month per location, you have access to:

  • Online ordering

  • Contactless Dining

  • Ability to sell products (merch) 

  • Ability to sell gift cards 

  • Commission-free ticketing for events

  • No-code website builder for restaurants

  • Beautifully designed themes available for websites to get started

  • Dashboard to manage your digital experience in one place

  • Reports and analytics 

  • SEO

  • Guest box to strengthen guest relationships 

  • Built-in reservation system 

  • Integrations

  • On-demand delivery networks at affordable flat-rate fees, no commissions

Slice

slice logo
Slice was the brainchild of a founder whose family runs independent pizzerias– and he wanted to bring the tools and technology necessary to compete against the big chains to more independent pizza shops. Today, nearly 19,000 shops now use Slice.
Visit Slice Website

Who it's best for

Pizzerias! It was designed and built by pizzeria owners, for pizzeria owners.

Things to consider

If you plan to expand outside of the pizzeria business, then you may want to consider another partner. Slice doesn’t handle deliveries, so if you need a partner who does, keep that in mind.

Where it excels

For those choosing to implement the entire Slice register system, the equipment they offer is designed and built especially to hold up in a pizzeria environment. The software is able to handle complex orders but is easy to train employees on. Live 24/7 support is available for both restaurants and customers.

Feature overview

  • Integrates with every major online ordering platform, including Grubhub, Doordash, UberEats, and over 30 additional platforms

  • Train employees on the POS interface with ease

  • Add on website building, marketing, brand management, and other services should you need it

  • Pull up customer history with caller ID to improve the customer experience

Support

Access 24/7 live support available for all plans through the Owner’s Portal, as well as live chat functionality on the website.

Pricing

$0 for orders under $10, or a flat rate depending on the plan you choose. Integration with other online ordering systems is $75 a month.

Tier

Details

Price

Slice Essentials

  • Slice App Listing
  • Slice Rewards Loyalty
  • Slice Marketing
  • Order from Anywhere Network
  • Dedicated Business Success Account Manager
  • 24/7 Live Support
  • Fair Refund Promise

$2.99

Slice Premium

  • Slice App Listing
  • Slice Rewards Loyalty Program
  • Slice Marketing
  • Order from Anywhere Network
  • Dedicated Business Success Account Manager
  • 24/7 Live Support
  • Fair Refund Promise Online Ordering
  • Pizzeria Website (optional)
  • Boosted Search Ranking (SEO)
  • Google Reviews Management
  • Automated Loyalty Marketing

$2.50

 

ChowNow

Chownow-logo.svg
ChowNow was designed with restaurant profitability in mind. With features that help you streamline your operations and expand your online brand, the platform goes beyond just order and delivery.
Visit ChowNow Website

Who it's best for

Independent, small to medium-sized chains, quick-service, fine dining, food trucks, and specialty cuisine establishments.

Things to consider

ChowNow doesn’t have as sizable a customer base as some of the competitors and has limited features, like only allowing for only one menu through your POS.

Where it excels

Works via a subscription model instead of commissions-based like other 3PO partners, this could save restaurants a lot in monthly commissions fees.

Feature overview

  • Boost your online profit margins with website ordering and the ChowNow app

  • Enjoy commission-free orders across all channels

  • Opt into the Order Better Network, one of the largest networks of popular ordering sites

  • Streamline your operations with flex delivery

  • Access over 30 POS integrations

  • Expand your marketing efforts with automated email marketing and access to full customer data

Support

Access information easily through the ChowNow Help Center. Find direct lines to customer support 24/7 by sending an email to support@chownow.com or by calling their customer service department at 888-707-2469

Pricing

While ChowNow operates without charging commissions, restaurants are required to pay a fee to access its services. 

Additional fees include:

  • Credit card processing fees: 2.95% + 20 cents per transaction (covers daily deposits and 100% fraud and chargeback protection)

  • Apple developer fee: $99 paid annually directly to Apple for the listing of your mobile app

  • Flex Delivery: $7.98 flat rate for up to 8 miles

Our evaluation process

We’ve developed a process to find the best ordering and delivery platforms for restaurants to maximize their profits and their reach. Here’s how we did it.

Surveys and other research with people in the industry

We conducted surveys and gathered feedback from operators and employees across different service models and segments with experience using these systems on a day-to-day basis.

Interviews with Back of House restaurant tech experts

We also gained insights from our staff of experts who have years of experience in the industry and with restaurant technology.