Best of Marketing, Analytics & CRM Technology for Restaurants

by Back of House Staff

Updated January 10th, 2024

In this digital age, word of mouth will only get you so far with marketing your restaurant. In order to set your restaurant up for success, you have to invest in marketing tools that can help boost your business and keep you top of mind with customers. We’ve identified the best tech options on the market across a variety of marketing verticals to help address all your marketing needs at any stage of business.

Best of Marketing Technology

Marketing is a vast enterprise, but it all starts with a website. Based on your budget and creative abilities, we’ve found the three best options to consider when building or redesigning a website for your restaurant. As an added bonus, all of them come equipped with built-in analytics capabilities to help you make smarter marketing decisions down the road.

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Best of Loyalty Tools

Once you have a website, the natural next step would be to implement a loyalty program. Gone are the days of paper punch cards and a paper book for gift cards–everything is digital now. Our experts have determined the best loyalty program platforms to consider that keep customers coming back, time and again.

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Best of CRM Platforms

Take your marketing game up a notch with customer relationship management (CRM) software that allows you to create and send emails or text messages, analyze the data collected, and manage customer reviews. The CRM market is crowded, so we had our experts identify the best options available specifically for restaurants to help you save time.

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